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Welcome to The Performance Syndicate! My goal as a coach is to provide you the resources and expertise so you can live life to your full potential through health and fitness. Whether that is bringing out the best version of yourself through improved fitness or Integrative Health Coaching designed to help empower you through behavior change, here at The Performance Syndicate, I have the tools to help guide you on your journey. 

My coaching is rooted in meeting people where they are at with the belief that we are the expert on ourselves which allows me to then guide and empower individuals with the skills and tools they need to upskill their lives.

​The Performance Syndicate is the result of years of hard work and investment into the art and science of human performance.  It was developed as a way to empower those those who care about their health, fitness and are constantly striving to improve for themselves and those around them.  I continue the relentless pursuit to help my clients and those around us not only with our physical selves but our overall health and well-being. 

Hunter Schurrer

Founder and Coach

I am the founder and coach for The Performance Syndicate (TPS), bringing over 20 years of full time coaching experience to my clients. Here at TPS, I provide individually tailored coaching and programming to a wide variety of individuals.  Everyone from elite athletes, military soldiers, individuals in the corporate world, and those of us looking to improve their quality of life through health and fitness. My passion is working with people to unlock their potential and become the best versions of themselves. Bill Bowerman (Track and Field Coach and Co-Founder of Nike) said it best, "if you have a body, you are an athlete."  We are all different.  Different goals, different builds, and different backgrounds but that is what makes us great.


In addition to TPS, I am Vice President of Training at the University of Health and Performance, in Bentonville, Arkansas. UHP is an organization built around empowering our students and graduates by using a holistic approach to provide purpose in their lives. We are primarily built for veterans and active duty as they transition out of the military and into the civilian world by using health and fitness as the vehicle and centerpiece of our education.


Prior to coming to Arkansas I was a human performance specialist working with Special Forces for over 10 years. I came to special operations in 2011 and played an integral role in not only the training of Green Berets but helping lay the foundation upon which the program was built. From managing operations, creating metrics, analyzing data, promoting organization, and designing the training facility, I have been a key leader in growing the Special Forces human performance program  from inception to what it is today. As one of the most experienced tactical strength and conditioning coaches in the country, I use my breadth of knowledge and expertise to help drive programming results and continually improve the training provided to Special Forces soldiers. 


Prior to special operations, I spent 5 years at the University of Wyoming where I oversaw an extensive range of men’s and women’s sports. Before accepting the coaching position at Wyoming, I earned my master’s degree at the University of Virginia, where I worked as a graduate assistant strength and conditioning coach. Not only was my master’s degree in exercise physiology, but I earned my bachelor’s in it as well. During my undergrad years, as captain of the track and field team, I earned the title of All-American and National Champion in the 35 lb weight throw (indoor hammer). Another highlight of my senior year included the National Strength and Conditioning Association (NSCA) naming me All-American Strength and Conditioning Athlete of the Year.

Although my background is based in strength and conditioning as humans we do not live and operate in individual silos so a holistic model of health is a must when it comes to creating the best versions of ourselves. I am a certified Integrative Health Coach which focuses on behavior change by empowering individuals with the knowledge of what matters to them, not what's the matter with them. Health coaching is the bridge between where we are and where we want to be. 

I am a Certified Strength and Conditioning Coach (CSCS) through the NSCA. A Level 1 Nutrition Coach through Precision Nutrition. With USA Weightlifting I have a Level 2 Advanced Sports Performance Coach, Certified in Athlete Development and a certified local referee. I hold a certification in Myokinematic Restoration from the Postural Restoration Institute, I'm certified in Blood Flow Restriction Rehabilitation, as well as certified in CPR and First Aid through the American Heart Association.

The Inguz

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The symbol that you see with TPS is the ancient rune, the Inguz.  It was considered to have no equal in regards to its meaning.  It is a representation of health and balance of the four parts of ourselves; physical, emotional, mental and spiritual.  It was often drawn when a new project was to begin for motivation.  When a new process starts, old habits must be discarded.

At The Performance Syndicate I believe in having a healthy balance in life to be able to become the best version of ourselves. The Inguz is a reminder of the motivation and dedication needed to help improve and challenge ourselves in life, no matter what that challenge may be.

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